What I learned about advertising by teaching it.

Everything has changed. Nothing has changed. Last year, I was asked to teach an advertising course at a local university. I was excited for the chance to share what I know about the business and was also anxious to hearing students’ fresh perspectives. In particular, I was curious about the impact of technology on their … Continued

Mad Men comes to Seton Hall University

  One of the original Mad Men, Bernie Zlotnick (seated), was a guest speaker at John Hynes’ advertising class at Seton Hall University. Bernie worked for Young & Rubicam back in the Mad Men days and was part of the group who inspired the Mad Men TV series. He showed the students some of his … Continued