An interview with Michael Beirut

April 18, 2019

What makes a truly great logo? Logos are everywhere. On our phones. On our cars. On our clothes. And whether we realize it or not, they affect us. We become emotionally invested in them. In this insightful interview from Vox with famous graphic designer, Michael Beirut, who created the logos for Verizon, Billboard Magazine, the … Continued

What makes a truly great logo? Logos are everywhere. On our phones. On our cars. On our clothes. And whether we realize it or not, they affect us. We become emotionally invested in them. In this insightful interview from Vox with famous graphic designer, Michael Beirut, who created the logos for Verizon, Billboard Magazine, the … Continued

Read more

Korn Hynes Wins Gold

February 15, 2019

Korn Hynes Advertising has received a Gold Award in the 2019 AVA Digital Video Production – Commercials for Hospitals Category – for the Summit Medical Group’s “Don’t Fight Fair” entry. The AVA Digital Awards are an international competition that recognizes outstanding work by creative professionals involved in the concept, direction, design, and production of media … Continued

Korn Hynes Advertising has received a Gold Award in the 2019 AVA Digital Video Production – Commercials for Hospitals Category – for the Summit Medical Group’s “Don’t Fight Fair” entry. The AVA Digital Awards are an international competition that recognizes outstanding work by creative professionals involved in the concept, direction, design, and production of media … Continued

Read more

A Clear Collaboration

November 17, 2018

A film is made three times before an audience sees it: first, when it’s written; second, when it’s filmed; and finally, again when it’s edited. A project transforms through each stage. Sometimes, so much so, that it becomes unrecognizable from the initial intent. Not so with our latest commercial for the new Summit Medical Group … Continued

A film is made three times before an audience sees it: first, when it’s written; second, when it’s filmed; and finally, again when it’s edited. A project transforms through each stage. Sometimes, so much so, that it becomes unrecognizable from the initial intent. Not so with our latest commercial for the new Summit Medical Group … Continued

Read more

Korn Hynes hits hard with “Don’t Fight Fair”

September 24, 2018

Korn Hynes is proud to announce the launch of the “Don’t Fight Fair” campaign for Summit Medical Group MD Anderson Cancer Center (SMGMDA). The campaign includes TV, radio, print and OOH.   Summit Medical Group MD Anderson Billboard.   While car brands and cancer care may not seem to have much in common, Korn Hynes … Continued

Korn Hynes is proud to announce the launch of the “Don’t Fight Fair” campaign for Summit Medical Group MD Anderson Cancer Center (SMGMDA). The campaign includes TV, radio, print and OOH.   Summit Medical Group MD Anderson Billboard.   While car brands and cancer care may not seem to have much in common, Korn Hynes … Continued

Read more

Brand Identity: Walk Your Talk

August 16, 2018

Never confuse your logo with your identity. A brand is the “name, term, design, symbol, or any other feature that identifies one seller’s goods or service as distinct from those of other sellers,” according to the American Marketing Association. A brand’s identity, however, is the sum of attributes, values, purpose, strengths, and passions. A brand’s … Continued

Never confuse your logo with your identity. A brand is the “name, term, design, symbol, or any other feature that identifies one seller’s goods or service as distinct from those of other sellers,” according to the American Marketing Association. A brand’s identity, however, is the sum of attributes, values, purpose, strengths, and passions. A brand’s … Continued

Read more